Annapolis Internal Medicine Boosts Patient Satisfaction and Books More Appointments with AI-Powered Assort Outreach

4.3/5

patient satisfaction

220%

increase in labor capacity

75%

reduction in hold times

61%

flu shot appointments booked through agentic AI outreach

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About Annapolis Internal Medicine

Annapolis Internal Medicine is a leading primary care practice serving patients in the Annapolis, Maryland area. With a reputation for delivering exceptional acute care, they are dedicated to fostering long-term relationships with patients and improving access to quality healthcare.

Challenges Prior to Assort Health

Before partnering with Assort Health, Annapolis Internal Medicine faced challenges common to many busy primary care practices—patients experienced long hold times, missed calls, and difficulty reaching staff for routine scheduling needs. These frustrations led to declining satisfaction scores and increased staff burnout. With limited staff capacity, it was difficult to ensure the practice was reaching out to all patients with care gaps, especially during times when more proactive outreach was needed (e.g. flu season).

  • 8% of inbound calls were missed, impacting appointment volume
  • Long hold times caused patient frustration and lower satisfaction scores
  • High staff turnover due to fatigue, resulting in high hiring and training costs
  • Lost revenue opportunities and patient care gaps due to limited capacity for outreach

“Like many primary care practices, we’ve struggled with how that first point of contact shapes the patient experience. When patients can’t easily reach us or get stuck on the phone, it colors their perception of the entire practice—no matter how exceptional the care is once they’re in the exam room. Improving that initial interaction is critical to building trust and ensuring patients feel valued from the very first call.”

— Dr. Titus Abraham, Managing Partner, Annapolis Internal Medicine

Solution: AI-Powered Patient Access & Outreach 

Annapolis Internal Medicine implemented Assort Health’s Patient Access AI Platform to transform how patients connect with the practice. The practice started by using Assort’s intelligent voice, SMS, and email AI agents to handle scheduling, triage, and routine inquiries in both English and Spanish, ensuring patients receive high-quality support around the clock.
As a result, Annapolis Internal Medicine was able to eliminate missed calls, improving hold times and reducing staff fatigue while delivering a better experience for patients.

After seeing initial success with the platform, Annapolis Internal Medicine decided to expand their use of Assort to outbound patient interactions. They deployed Assort Outreach to run outbound campaigns, using AI agents across voice, email, and SMS to proactively engage their patients. They started by launching a scheduling campaign, using Assort Outreach to proactively contact patients to schedule their annual flu shots.

Today, Assort’s AI agents handle key patient interactions for the practice:

  • Managing appointment bookings, reschedulings, cancellations, and confirmations
  • Triaging calls and routing them to the correct department
  • Answering FAQs and capturing messages for the clinical team
  • Running campaigns to proactively schedule flu shots and re-engage inactive patients

By automating routine interactions, Annapolis Internal Medicine’s staff is now focusing on higher-value tasks, while patients experience faster, more personalized care from their first call.

Patient Quote: 

“Whoa!!! I didn't have a great experience with the Virtual Assistant that [my] plumber uses when I called for service the other day...BUT Annapolis Internal Medicine's Virtual appt scheduler was AMAZING!!!!!!!!! So So Sooooooo much better than talking to a human!!!!!!!!!⁣”

Impact

Since implementing Assort Health, Annapolis Internal Medicine has dramatically improved their patient experience, increased appointment bookings, and reduced strain on staff:

  • 4.3/5 patient satisfaction with AI, up from 3.5/5 for online reviews
  • 61% of flu shot appointments booked through agentic AI proactive outreach
  • 220% increase in labor capacity more than tripling the output with existing FTEs
  • 75% reduction in hold times, from 4 minutes to <1 minute

“Assort Health has completely redefined how we manage patient engagement. Calls are answered instantly, and our outbound campaigns have helped us book appointments at a rate we simply couldn’t achieve before. It’s improved efficiency on our end and, more importantly,  created a better experience for patients at every interaction.”

Dr. Titus Abraham

Managing Partner, Annapolis Internal Medicine